Importance of Advertising and PR in Business

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PR and Advertising

Advertising business in India is worth around Rs. 13,200 crore. The think tanks of Indian advertising industry have come up with many out-of-the-box ideas that can also be termed as masterpiece in the world of advertising industry. According to the report of FICCI-KPMG, Indian media and entertainment market is anticipated to grow at a CAGR of 15 percent over the next five years, as the market has already witness a growth of 12 percent last year.

The reason behind the rapid growth of the Indian media & entertainment market is the rise in the new age information technology and the rapidly growing globalized market.

The M&E industry can be classified into films, television, music, radio and print. New media such as animation & VFX, digital advertising and gaming are also included as they are the latest and fastest growing medium at the age.

Talking about the growth areas, Bangalore is one of the premier economic centers in India with an economic growth of 10.3%. The net district income of the city is approximately 11 Billion US dollars. Bangalore with per capita of 74 thousand rupees is the fourth largest FMCG market.

The growth of advertising agencies can be attributed to the role or functions they perform in the developed cities. Advertising PR agencies in Bangalore play an important role in the growth of the city by promoting various brands. They perform many functions including

  • They provide creative promotional ideas
  • They act as advisors to the clients
  • They have experienced staff and provide easier administration to multiple services
  • They plan, design and execute advertising campaigns
  • They conduct market research and surveys for the client

So if you are looking for an advertising agency in Bangalore then Flags Communications is the place for you as it provides you with ideas that enhance your brand. The creative agency in Bangalore provides 360 degree tailor-made solution for their clients with communication strategy and marketing needs that are result oriented.

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Have a new product coming up? Join hands with Flags Communications today!

, Flags Communications is the perfect creative agency in Delhi. Think growth, think of flags.

It’s quite safe to say that the 21st Century as depicted by early soothsayers has indeed arrived at everyone’s doorstep. This sudden boost and advancement in technology has changed every single thing as we know it. With this advancement in technology, numerous brands and companies have joined the race to outsell each other; but the question remains, how?

Advertising has been a part of this world since time immemorial. The early Roman’s organized public announcements along with passing announcements written onto paper made from the papyrus plant. But the world has evolved from public announcements and papyrus leaflets. The Smartphone has replaced the papyrus leaflets, design and print or digital posters have replaced the public announcements and the internet itself has given advertisers new ways to showcase their products.

For instance, if your product is pretty much the same with the competition, the design element is a bit different but resembles the competition in more ways than one, how do you sell it as a new and unique product? The answer lies with advertising and PR agencies like Flags Communications, an INS accredited marketing and advertising agency based out in Delhi and Bangalore.

Our aim is to maneuver it easy, leaving behind the excess and coming directly to the targeted communication but through a captivating way to keep the viewers, readers and listeners focused. Should you look for a completely reliable advertising

PUBLIC RELATIONS (PR Agencies) YOUR WAY TO A BETTER IMAGE

A company’s reputation is paramount to its success. Reputation is a crucial element in every brand’s success as it accounts for a large portion of a company’s market capitalization and is an indispensable long-term asset. It affects an organization in numerous ways including the ability to attract and retain customers. PR agencies have gained popularity over the years for helping companies build an effective reputation and establishing trust among its potential customers. Therefore, there’s a growing need to foster a good reputation by forming positive relationships with the public.

Flags Communications Pvt. Ltd., is one of the leading PR agencies in Delhi and offers professional PR services. The company has helped numerous brands by elevating their brand image. The goal of PR agencies is to make clients seem as interesting, honest & relevant as possible. Articles or TV appearances in respected publications hold the benefit of third-party validation and are therefore, viewed more favorably. Following on approach of Inspiration, Innovation and Initiation, the team at Flags lifts up the reputation of brands with extreme dexterity and attention to detail. They make consistent efforts in order to research, conduct and evaluate plan of action and communication to achieve the informed public understanding necessary to the success of an organization’s aims.

To conclude, public relations are all about earning attention for a brand in the right moment and through the right platform. PR agencies exist to create stories that inspire people to act, share and establish positive relationships with brands. So if have been on the quest for a professional PR agency that delivers quality results then rely on Flags Communications and be assured of a positive public image.